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GalbraithWight has tailored their approach to our needs - and the impact on our marketing effectiveness has been revolutionary

European Brand Leader, Otsuka

GalbraithWight Business School

Unique Service: Because of the very specific and unique needs of the highly regulated healthcare business, the GalbraithWight Business School ist he first and only Business School dedicated in its focus to the global healthcare business of biopharmaceuticals, vaccines, OTC medicines, diagnostics and medical devices.

The Foundation of the Business School follows over a decade of experience in providing learning and development for global healthcare companies, delivered for delegates from over 60 countries, across 5 continents, and for over 30 healthcare companies. Over the past two years GalbraithWight has trained almost 2,00 managers from the healthcare business.

Scope of Learning: While focussed on the healthcare business, the GalbraithWight Business School brings together a faculty from pharmaceuticals, Consumer and Retail and Business to Business marketing from sectors outside healthcare (such as IT and Telecoms), to ensure that best practice across all industry sectors is built into our programmes.
Our Curricula include real life case studies - healthcare and non-healthcare, business simulations, dynamic and creative workshops to help build learning.

Objectives: Create, deliver and maintain recognised industry standards for the professional competency of all staff involved in commercial functions.
Supported by a comprehensive technical competency framework, a clear and comprehensive curriculum supporting this competency framework and examination to demonstrate capability.

Target Audience: The GalbraithWight Business School offers learning and development programmes and qualifications for managers and leaders at all levels in commercial functions, and for cross-functional team members who need to understand and be competent in commercial processes.

Governance: To assure the very highest standards, the competency framework, curriculum, and associated examinations and qualifications offered by the GalbraithWight Business Schoolw ill be overseen by an independent steering group comprising senior members of the healthcare businesses, highly respected experts from academia and members from within Health Ministries.
All programmes are developed in line with Governments' "Marketing and Sales Standards Setting Body" and with the OFQUAL accreditation requirements.

 

 

 

 

News and Articles

Pharma Times Interview
Colin Wight is interviewed exclusively by Pharma Times for their 2010 January edition

SMi Pricing and Reimbursement Conference, Munich
Colin Wight chairs and presents at the SMi Pricing & Reimbursement conference held in Munich in October this year.

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